{"id":12365,"date":"2024-05-23T21:15:53","date_gmt":"2024-05-23T18:15:53","guid":{"rendered":"https:\/\/www.kogital.com\/en\/?p=12365"},"modified":"2024-05-23T21:15:53","modified_gmt":"2024-05-23T18:15:53","slug":"tiktok-turns-to-generative-ai-to-boost-its-ads-business","status":"publish","type":"post","link":"https:\/\/www.kogital.com\/en\/blog\/tiktok-turns-to-generative-ai-to-boost-its-ads-business\/","title":{"rendered":"TikTok turns to generative AI to boost its ads business"},"content":{"rendered":"<p><img decoding=\"async\" class=\"img-fluid aligncenter\" src=\"https:\/\/digiday.com\/wp-content\/uploads\/sites\/3\/2024\/05\/tiktok-stage-digiday.gif\" \/><\/p>\r\n<p class=\"wp-block-paragraph\">The suite includes a new AI video generator called the \u201cSymphony Creative Studio.\u201d The tool can generate TikTok-ready videos with just a few inputs from an advertiser, the company claims. The studio also offers brands ready-to-use videos for ad campaigns based on their TikTok Ads Manager assets or product information. R<a href=\"https:\/\/techcrunch.com\/2024\/05\/22\/tiktok-turns-to-generative-ai-to-boost-its-ads-business\/?guccounter=1\">ead more<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>TikTok is the latest tech company to incorporate generative AI into its ads business, as the company announced on Tuesday that it\u2019s launching a new \u201cTikTok Symphony\u201d AI suite for brands. The tools will help marketers write scripts, produce videos and enhance current assets.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-12365","post","type-post","status-publish","format-standard","hentry","category-blog"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.kogital.com\/en\/wp-json\/wp\/v2\/posts\/12365","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kogital.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kogital.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kogital.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kogital.com\/en\/wp-json\/wp\/v2\/comments?post=12365"}],"version-history":[{"count":1,"href":"https:\/\/www.kogital.com\/en\/wp-json\/wp\/v2\/posts\/12365\/revisions"}],"predecessor-version":[{"id":12366,"href":"https:\/\/www.kogital.com\/en\/wp-json\/wp\/v2\/posts\/12365\/revisions\/12366"}],"wp:attachment":[{"href":"https:\/\/www.kogital.com\/en\/wp-json\/wp\/v2\/media?parent=12365"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kogital.com\/en\/wp-json\/wp\/v2\/categories?post=12365"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kogital.com\/en\/wp-json\/wp\/v2\/tags?post=12365"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}