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Google Is Bringing Shoppable Ads to Images Results

Similar to such ads on Pinterest and Instagram, Google’s ads will let retailers tag several products on an ad. When users hover over them, they’ll see the price and brand. Google is also debuting “showcase shopping ads,” a format that uses more eye-catching imagery, on Google Images.

Read full story at https://www.adweek.com/digital/google-is-bringing-shoppable-ads-to-images-results/